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Citrix Renames Presentation Server (Again)

In a marked effort to align their flagship product Presentation Server (formerly MetaFrame) under their new XenSource-based banner, Citrix announced today the renaming of Presentation Server to Citrix XenApp.

A good idea? In my opinion, not so much.

What we see here is yet another name change for what we've come to know as the same old product. I remember the days when the first name change from MetaFrame to Presentation Server caused no end of grief on the part of administrators simply trying to figure out the specifics of the Citrix product stable. This new name change, in my opinion, will further that confusion on the part of potential customers and administrators.

The good part about this name change is that the structure of the levels -- Platinum, Enterprise, Standard, etc -- remains relatively the same in comparison with those we're used to seeing in Presentation 4.5.

What are your thoughts? Was this a good idea or a spin on an old one?

Information about the press release can be found here: http://virtualizationreview.com/news/article.aspx?editorialsid=9530

A comparison of the editions is found at: http://citrix.com/English/ps2/products/feature.asp?contentID=683149

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Greg Shields' Bio:

Greg Shields, is an independent author, instructor, and IT consultant based in Denver, Colorado, and a co-founder of Concentrated Technology. With nearly 15 years of experience in information technology, Greg has developed extensive experience in systems administration, engineering, and architecture specializing in Microsoft systems management, remote application, and virtualization technologies. Greg is a Contributing Editor for Redmond Magazine, MCPmag.com, and Virtualization Review Magazine and is the author of five books, including Windows Server 2008:  What’s New / What’s Changed. Greg is also a highly sought-after instructor and speaker, speaking regularly at conferences like TechMentor Events, and producing computer-based training curriculum for CBT Nuggets.  Greg is a recipient of Microsoft "Most Valuable Professional" award with a specialization in Windows Terminal Services.